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Affectiva, a MIT Media Lab spin-off, brings emotional intelligence to the digital world. Its industry leading, patented technology measures and analyzes facial expressions of emotion in real time. Over 1,400 brands, including Unilever, Kellogg's MARS and CBS use Affectiva's technology to understand consumer emotional engagement with digital content. Affectiva's technology is also used in a variety of industries to emotion-enable digital apps and experiences so these become more interactive and responsive to our emotional state.